I’ve never really thought about it, but I think it would make it harder for them to get sponsorships.
If your name is Nike, then would Puma really be willing to sponsor you? And if your name is Nike, then you’re already advertising for Nike. Even if Nike did sponsor you, there would be no competition so you wouldn’t be able to negotiate a bigger paycheck.
I suppose a good marketer could spin it. “My name may be Nike, but you’ll only ever see these feet in Asics!”
Someone may want to “steal them away” from their namesake brand too for the same reason. “They’re names after Nikes, but still won’t even wear them for money!”
Advertising is weird. I’m sure if one was a star and companies saw a way to exploit that, both parties would be able to work something out.
I’ve never really thought about it, but I think it would make it harder for them to get sponsorships.
If your name is Nike, then would Puma really be willing to sponsor you? And if your name is Nike, then you’re already advertising for Nike. Even if Nike did sponsor you, there would be no competition so you wouldn’t be able to negotiate a bigger paycheck.
I suppose a good marketer could spin it. “My name may be Nike, but you’ll only ever see these feet in Asics!”
Someone may want to “steal them away” from their namesake brand too for the same reason. “They’re names after Nikes, but still won’t even wear them for money!”
Advertising is weird. I’m sure if one was a star and companies saw a way to exploit that, both parties would be able to work something out.
Kind of like Harrison Ford advertising for Jeep
Exactly! I forgot about that ad, but they nailed it.